Indore-Bhopal to host 21st edition of IIFA Awards from March 27-29

By Manju Mittal

The 21st edition of the International Indian Film Academy Awards (IIFA Awards) will be held in Indore from March 27-29, while Bhopal will host a function in run up to the mega Bollywood event, it was announced here on Monday.

This was announced by IIFA organisers in the presence of Bollywood actors Salman Khan and Jacqueline Fernandez and Madhya Pradesh Chief Minister Kamal Nath at a press conference at Minto Hall on February 3, 2020.

Indore is not just the birth place of legendary playback singer Lata Mangeshkar, but also of Salman.

“Though I was conceived in Bombay (Mumbai) I was born in Indore, said Salman, who shares deep connect with Indore, a commercial city which has been topping cleanliness ranking in the last few years.

The usually star-studded event has been held in several cities across the world, including New York, Madrid, Bangkok and Singapore, in the last 20 years. It celebrates the various facets of Bollywood and its achievements.

Salman, who shares deep connect with Indore, will be hosting the three-day event, which mixes glitz, glamour and marketing, for the first time, the organisers said.

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